Benefits of a Website for the Small Business


The benefits of a website are numerous, yet there are still small businesses without a website. Most business owners see the benefit in a website but either do not know how to get one set up, or think they would not be able to afford a website.

Other business owners may not see the value in a website.

Those business owners should know:

  • Around 80% of consumers use the internet to search for products and services they need before they make a purchase.
  • It is assumed by most customers that your business has a website. If a consumer searches for your service or product in an area and doesn’t find a website, they assume it doesn’t exists.
  • Most of your competitors have websites.
  • A website is cheaper and more flexible than print advertising.
  • Your website is a way to communicate with your customers 24/7
  • The website offers convenience to your customers, allowing them to access information or communicate with you 24/7.
  • It will improve credibility of your business.
  • There is growth opportunity.
  • It gives potential new customers a way to research your business, or find out more about you.
  • It makes your company look professional and established, while extending your brand.
  • Your website can help you find and connect with new clients.
  • You can receive customer feedback.
  • It is a place to show off your product or service.
  • You can target a wider market.
  • You can collect statistics for what your market is searched for.
  • You can collect consumer data and build an email list for further marketing.
  • It builds trust.
  • It is easy to use and update.
  • You can extend your local reach.
  • Your website can promote & sell your product.
  • Use your site to find new employees.
  • Most importantly, you can improve customer service.

Spring Designs can help your small business get started on your website. Contact us for more information. If you are a local business, we can sit down in your office and decide the track that is best for your needs.

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